On this episode of How to Grow a CMO, host Alastair Hussain is joined by Mark Abramowitz , Chief Marketing Officer at Dataiku.
Mark’s outlook on leadership was shaped by an international upbringing and a career that placed him at the centre of some of the biggest shifts in enterprise technology, from the rise of cloud computing at Salesforce to the AI revolution at ServiceNow. In their conversation, he reflects on how travelling the world as a child fostered a curiosity about people and cultures, why relationships matter more than any technology trend and how exercise and mindfulness help him stay grounded.
They also discuss the race to own enterprise AI, why alignment and coherence are the antidotes to organisational chaos, and why marketing should be measured not only by brand impact but by its contribution to growth. Mark shares his belief that people and culture ultimately matter more than strategy, the qualities he looks for in future leaders, and why, in another life, he might have become an elementary school teacher.